Understanding Magic Bullet, BBgun and Feature Look

For decades, filmmakers have attempted to lens projects using video instead of film. Video is far cheaper, and the results are instant - plus you have much more flexible options in post production. The trouble is that video looks like, well, video! It has that "soap opera" look. It's associated with cheesy, low budget trash. Ultimately, it just is not right for most narrative projects. Film has a depth and feel that allows the audience to "get lost" in the world you as a filmmaker are trying to create.

Now, digital technology can take the conveince of video and give it the rich, narrative, story-telling quality of film.

Introducing Magic Bullet and our companion technologies, BBgun and FeatureLook.

Other "FilmLooks"BBGunMagic BulletFeatureLook
REALLY looks like filmNOPretty MuchYESYES
Color Correction IncludedYes, SometimesOne LightSomeshot to shot
Additional Color Correction AvailableOptionalNOYES (@hourly rate)Included
Prepares for print to filmNONOYESABSOLUTELY
Costs per finished minute$90-120$40$90CALL
INPUT VideoDependsPAL or 24P onlyNTSC/PAL/24PNTSC/PAL/24P Any Resolution
OUTPUT typeDependsNTSC OnlyNTSC/PAL/24P Or SequenceNTSC/PAL/24P Or Sequence, any res.
Note that there is a $250 minimum per job. In the case of commercials, each spot counts as one job.

Thus, "BBGun" as a quick way to convert from PAL to NTSC, and you'll end up looking very much like film. Magic Bullet takes any video and makes it 24P, and Feature look uses Magic Bullet and other processes to really finalize your project, and prepare it for printing to 35mm Film.





CONTACT INFO:
Email: editor@myndex.com


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